Spice Girls posted a mysterious notice on Instagram aimed at fans who can sing and dance. The notice appeared in The Stage, which also announced the search for an all-female group in 1994; the newspaper was shown on the stairs in the 1996 video for “Wannabe.” The message, addressing superfans, collectors and music enthusiasts, said no sheet music was needed for Thursday, September 10, at 14.00 BST, but that a record player or CD player was required. The purpose was not disclosed.
The group, comprising Victoria Beckham, Melanie Brown, Emma Bunton, Melanie Chisholm and Geri Halliwell-Horner, rose to fame following “Wannabe,” which is celebrating its 30th anniversary, and achieved sales of more than 100 million. In the United Kingdom, it released 9 chart-topping singles and two number-one albums. Its hits include Stop, 2 Become 1, Who Do You Think You Are? and Viva Forever. Halliwell-Horner left in 1998; the group went on hiatus in December 2000. The members reunited in 2012 and 2019. Brown said another reunion had been discussed but had not been confirmed.
Why it matters
The ad’s publication in The Stage, which ran the group’s first call for members and appeared in the “Wannabe” music video, links this move during the 30th anniversary period to the Spice Girls’ origin story. The call to sing and dance, combined with a requirement for a record player or CD player, suggests that the message was prepared for a project based on fan participation; however, its nature has not been disclosed. This uncertainty is of particular interest to superfans, collectors and listeners following discussions about the group reuniting. Although the members having reunited twice in the past provides context for the expectations, the ad cannot be considered evidence of a new reunion because the discussions mentioned by Brown have not been confirmed.